Lou Whiting

Strategic Growth Director

Lou founded Waves in 2012 after a 16 year military career; her final role being Officer Commanding the Royal Artillery (RA) Training Development Team responsible for the development, implementation and governance of all RA training during a period of unprecedented change in doctrine and equipment. As a Director and Manager at Waves she strives to exceed customers’ expectations through a robust and uncompromising quality assurance process, combined with a personable and engaging approach. In delivering back to the MOD she brings a grass roots level of knowledge, skills and experience and is confident with what ‘good look likes’ for the military customer. She is passionate about authentic leadership and developing cohesive team behaviours knowing that success is more than just technical skills.